Wednesday, August 29, 2007
But is it a good idea to buy a stroller just because a supermodel pushes one? The editors of American Baby magazine don’t think so. American Baby’s bottom line on stroller buying? Any model safety-certified by the Juvenile Products Manufacturers Association will do.
Sunday, August 26, 2007
Friday, August 24, 2007
Your little one will love Kissy Kissy’s new lines for Fall! The Touchdown and Pom Pom Prints are perfect for back to school and football season, and any child dressed in these pieces will score extra points in the cute department.
Kissy Kissy’s new Wee Woof Collection makes anyone forget the dog days of summer and break into a smile – they really are doggone cute!
One of the best things about Kissy Kissy’s lines – besides the great prints - is that they are created with the softest Pima cotton, making them both comfortable and stylish. These high quality pieces also make very popular gifts.
Be sure to check out the latest in these collections at http://www.zarabella.com/
Wednesday, August 22, 2007
DoubleClick Performics recently unveiled data resulting from a search usage study targeting the "moms" segment and completed in cooperation with Microsoft and ROI Research, "Searcher Moms - A Search Behavior and Usage Study." The data illustrate heavy search engine usage in support of online purchases, offline purchases, coordinating travel and many other planning activities among moms.
Interesting findings of the study include:
- 70 percent use search engines to gather information before making any online purchase
- 57 percent use search engines to gather information before making any offline purchase
- 64 percent use search engines to find out where to purchase products offline
With regard to purchases made in the eight product categories included in the study:
- 92 percent said search engines were helpful in providing valuable information prior to purchasing
- 79 percent said search engines were helpful in providing valuable information prior to purchasing offline specifically
Regarding consumer packaged goods, respondents reported using search engines:
- To compare prices (72 percent)
- To find retail locations (71 percent)
- To gather product information (71 percent)